Country Manager, Thailand

Bangkok Permanent THB4,050,000 - THB5,000,000 per year View Job Description
As part of its continued growth strategy, the company is seeking an experienced Country Manager to lead its Thailand business. This is a high-profile leadership position with full accountability for business performance, commercial growth, profitability, organisational capability, and long-term market development.
  • Full business ownership with strategic influence
  • Join a respected global market leader

About Our Client

Our client is a globally recognised industrial and energy sector organisation with a strong international footprint, a premium brand portfolio, and a long-standing reputation for quality, innovation, and customer partnership.

Job Description

Business Leadership & Strategy

  • Develop and execute short, medium, and long-term growth strategies for the Thailand business.
  • Drive sustainable and profitable revenue growth while protecting long-term business value.
  • Identify new market opportunities, growth channels, and strategic partnerships.
  • Ensure effective execution of business plans and strategic priorities.
  • Lead cross-functional collaboration across commercial, finance, supply chain, and support functions.



Commercial & Market Development

  • Accelerate market share growth across key customer segments.
  • Strengthen channel, distributor, and partner performance.
  • Build and maintain strong relationships with strategic customers and key accounts.
  • Enhance customer engagement and market competitiveness.
  • Monitor market dynamics, competitor activity, and industry trends to identify opportunities for growth.



Financial & Operational Performance

  • Maintain full accountability for country P&L performance.
  • Lead annual business planning, forecasting, and budgeting processes.
  • Drive profitability, productivity improvements, and investment returns.
  • Ensure effective cost management and strong financial governance.
  • Deliver business objectives while maintaining operational excellence and compliance standards.



People & Organisational Leadership

  • Lead, develop, and inspire a high-performing leadership team.
  • Build a culture focused on accountability, collaboration, customer centricity, and performance.
  • Strengthen organisational capability and succession planning.
  • Coach and mentor future leaders within the business.



Stakeholder Management

  • Serve as the senior representative of the business in Thailand.
  • Build strong relationships with customers, industry bodies, regulators, government stakeholders, and strategic partners.
  • Represent the organisation externally and enhance its reputation within the market.
  • Navigate regulatory developments and evolving market conditions effectively.

The Successful Applicant

  • Bachelor's degree in Business, Engineering, Marketing, Economics, or a related discipline.
  • MBA or postgraduate qualification preferred.
  • 15+ years of progressive leadership experience within energy, automotive, chemicals, oil & gas, FMCG, or related sectors.
  • Proven experience leading a country operation, business unit, division, or large commercial organisation.
  • Strong track record of delivering profitable growth and market expansion.
  • Experience managing distributor networks, channel partners, and strategic customer relationships.
  • Demonstrated P&L ownership and financial management experience.
  • Strong strategic planning and execution capabilities.
  • Outstanding stakeholder management and relationship-building skills.
  • Experience leading diverse teams and driving organisational transformation.

What's on Offer

  • Competitive executive compensation package plus performance-based bonus opportunity.
  • Exposure to both regional and global leadership teams.
  • Significant influence over business strategy and growth initiatives.
  • Long-term career development opportunities within a leading international organisation.
Contact
Sonia Fernandez
Quote job ref
JN-072026-7070645
Phone number
+66 2 012 5017

Job summary

Sector
Sales
Specialisation
General Management
What is your area of specialisation?
Industrial / Manufacturing
Location
Bangkok
Contract Type
Permanent
Consultant name
Sonia Fernandez
Consultant phone
+66 2 012 5017
Job Reference
JN-072026-7070645

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.