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Regional Growth Transformation Director - SEA

Bangkok Province Permanent THB200,000 - THB300,000 per month (THB2,400,000 - THB3,600,000 per year) Work from Home or Hybrid View Job Description
This regional leadership role is responsible for driving commercial performance across Southeast Asia through enhanced sales analytics, route-to-market optimization, sales operations, and capability building. The position partners with local market teams to strengthen execution excellence, improve decision-making through data, and deliver scalable growth initiatives across multiple countries.
  • Regional Strategic Impact
  • Unique Blend of Strategy, Analytics & Execution

About Our Client

Our client is a globally recognized multinational consumer goods organization with a strong presence across Southeast Asia, known for its portfolio of trusted brands and long-term investment in commercial excellence, talent development, and market growth. The business operates in a fast-paced, highly collaborative environment and is undergoing an exciting phase of regional transformation focused on data-driven decision making, execution excellence, and sustainable growth

Job Description

Route-to-Market Strategy

  • Develop and optimize scalable go-to-market models across multiple Southeast Asian markets.
  • Improve distribution effectiveness, market coverage, and product availability.
  • Lead pilots of innovative RTM initiatives and scale successful approaches regionally.



Commercial Excellence & Sales Operations

  • Establish best-in-class sales operating processes and governance.
  • Drive sales performance measurement and operational effectiveness.
  • Design sales planning frameworks, performance management tools, and incentive programs.



Business Intelligence & Analytics

  • Lead regional reporting, analytics, and performance management initiatives.
  • Develop KPI frameworks and executive dashboards that support strategic decision-making.
  • Promote a data-driven culture across commercial teams.



Field Sales Effectiveness

  • Enhance in-store execution through standardized processes and performance tracking.
  • Improve sales force productivity, coverage planning, and execution quality.
  • Drive consistency and adoption of commercial excellence principles across markets.



Leadership

  • Lead and develop a regional team spanning commercial excellence, sales operations, analytics, and capability development.
  • Partner closely with market leadership teams to drive execution and business results.
  • Build organizational capability and future talent pipelines.

The Successful Applicant

A successful Route to Market professional should have:

  • Proven experience in the FMCG industry, specifically in sales and distribution roles.
  • Strong analytical skills to assess market trends and performance data.
  • Excellent communication and stakeholder management abilities.
  • A results-driven mindset with the ability to meet and exceed targets.
  • Knowledge of budgeting and resource management.
  • A proactive approach to problem-solving and decision-making.

What's on Offer

  • Comprehensive base salary and benefit package.\
  • Career progession in SEA



If this role aligns with your skills and experience, we encourage you to apply.

Contact
Narunya Rueangcharoenthum
Quote job ref
JN-072026-7059013
Phone number
+66 2 012 5101

Job summary

Sector
Sales
Specialisation
Sales Manager/Director/VP
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Bangkok Province
Contract Type
Permanent
Consultant name
Narunya Rueangcharoenthum
Consultant phone
+66 2 012 5101
Job Reference
JN-072026-7059013
Work from Home
Work from Home or Hybrid

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.