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Marketing Campaign Manager - Higher Education

Bangkok Permanent THB700,000 - THB1,000,000 per year View Job Description
The Marketing Campaign Manager will be responsible for driving brand visibility and supporting student enrolment through the development and execution of integrated marketing campaigns.This is a hands-on role combining strategic thinking and execution, working closely with internal stakeholders and external partners to deliver impactful, data-driven campaigns.
  • Drive high-impact marketing campaigns
  • Hands-on role with strong visibility and collaboration across multiple functions

About Our Client

Our client is a leading private university in Thailand, recognized for its strong positioning in science, engineering, and innovation. With a growing student base and an expanding portfolio of programs, the institution is committed to delivering high-quality, industry-relevant education.

The university is part of an international academic partnership, providing students with access to globally recognized programs and enhancing its positioning as a forward-thinking education provider.

Job Description

  • Lead the planning and execution of integrated marketing campaigns across digital, offline, and event channels to drive brand awareness and student enrolment
  • Contribute to brand positioning and ensure consistency across all communication materials and touchpoints
  • Manage external agencies and oversee the development of creative assets (design, content, video), ensuring quality and alignment with brand guidelines
  • Coordinate closely with internal teams (PR, Digital, Research, Admissions) to ensure cohesive messaging and effective campaign delivery
  • Support lead generation initiatives through digital channels, including paid media and social platforms
  • Monitor campaign performance, track key KPIs, and optimize activities based on data and insights



The Successful Applicant

  • Bachelor's degree in Marketing, Communications, or related field
  • 5+ years' experience in marketing, brand, or agency environment
  • Strong experience in campaign management and multi-channel execution
  • Good understanding of digital marketing and performance tracking tools
  • Strong coordination and stakeholder management skills
  • Detail-oriented, hands-on, and able to work in a fast-paced environment



What's on Offer

  • Opportunity to join a leading and fast-growing education institution with strong international exposure
  • High-impact role with visibility across senior stakeholders
  • Dynamic and collaborative working environment
  • Competitive salary and benefits package



Contact
Daryl Blondel
Quote job ref
JN-112025-6886581
Phone number
+6620125003

Job summary

Sector
Marketing
Specialisation
Digital, Online & Social Media
What is your area of specialisation?
Business Services
Location
Bangkok
Contract Type
Permanent
Consultant name
Daryl Blondel
Consultant phone
+6620125003
Job Reference
JN-112025-6886581

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.