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Digital & Content Strategy Manager (Professional Services)

Bangkok Permanent View Job Description
This is a hands-on role within a leading professional services firm, focused on driving the firm's visibility, shaping content and digital strategy, and strengthening overall BD effectiveness. The position involves working closely with partners to deliver high-quality content, enhance market positioning, and support business development initiatives through structured and impactful execution.
  • Work with senior partners and shape firm visibility.
  • Own digital strategy and lead the team.

About Our Client

Our client is a leading independent professional services firm in Thailand, recognized for its strong reputation, high-profile clients, and international standards. The firm operates in a partner-driven environment, combining top-tier expertise with a dynamic and entrepreneurial mindset.

Job Description

1. Content, Social Media & Visibility Strategy

  • Define and execute the firm's social media and LinkedIn strategy
  • Create and oversee high-quality posts, publications, and thought leadership content
  • Ensure consistent, professional, and impactful online presence
  • Leverage internal knowledge and technical resources to produce relevant and engaging content



2. Partner Support (Key Dimension)

  • Work closely with partners to support their BD and visibility needs
  • Translate complex legal or business topics into clear, client-friendly content
  • Act as a reliable point of contact for partners, in a fast-paced and demanding environment



3. Marketing & Brand

  • Oversee marketing materials (presentations, credentials, profiles)
  • Ensure consistency and quality across all external communications
  • Support initiatives to enhance the firm's brand and market positioning



4. Knowledge Management & Thought Leadership

  • Structure and manage internal knowledge and content
  • Build a pipeline of publications, insights, and communications
  • Ensure content is aligned with business priorities and reusable across teams



5. Team Management

  • Manage and develop a team of 3-4 BD/marketing professionals
  • Ensure high-quality delivery and efficient coordination
  • Act as a "player-coach" combining execution and supervision



The Successful Applicant

  • 5-10 years of experience in marketing / business development within professional services (law firm, Big 4, consulting)
  • Strong experience in content creation, LinkedIn strategy, and digital communication
  • Excellent writing and communication skills in English
  • Ability to work closely with senior stakeholders and operate in a partner-driven environment
  • Hands-on, detail-oriented, and able to deliver high-quality outputs
  • Experience managing a small team
  • Organized, responsive, and able to handle multiple priorities in a fast-paced setting

What's on Offer

  • Opportunity to join a top-tier, well-established firm with strong market reputation
  • High exposure to senior partners and strategic topics
  • A visible and impactful role focused on content, branding, and internal influence rather than sales
  • Leadership responsibility with a small team
  • Competitive salary package aligned with market standards
Contact
Daryl Blondel
Quote job ref
JN-052026-7009978
Phone number
+6620125003

Job summary

Sector
Marketing
Specialisation
Marketing Communications
What is your area of specialisation?
Business Services
Location
Bangkok
Contract Type
Permanent
Consultant name
Daryl Blondel
Consultant phone
+6620125003
Job Reference
JN-052026-7009978

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.