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Commercial Lead - Beauty & Personal Care

Bangkok Permanent THB2,700,000 - THB3,600,000 per year View Job Description
We are looking for a strategic commercial leader to drive revenue growth and expand market presence across offline, online, and sales channels. This role will lead sales strategy, develop high-performing teams, and partner closely with key stakeholders to achieve ambitious business objectives
  • Join a growth-focused company with entrepreneurial culture.
  • Shape commercial strategy and build a high-performing sales team.

About Our Client

Our client is a rapidly growing consumer products organization with a strong presence across skincare retail and digital commerce channels. The business is committed to innovation, brand development, and sustainable growth both locally and internationally

Job Description

  • Develop and execute overall commercial and sales strategies to achieve sustainable revenue growth.
  • Align sales objectives with business goals, brand direction, and market positioning.
  • Lead and expand offline sales channels, including modern trade, traditional trade, distributors, and retail partners.
  • Build and maintain strong relationships with key accounts and distribution partners.
  • Oversee pricing strategies, trade agreements, promotions, and commercial negotiations.
  • Drive sales performance and market penetration across domestic and international markets.
  • Identify and develop new business opportunities in overseas markets.
  • Accelerate growth through e-commerce platforms and direct-to-consumer channels.
  • Partner with marketing teams to drive campaigns, customer acquisition, and promotional activities.
  • Establish channel sales targets, KPIs, and performance management frameworks.
  • Analyze sales performance, forecasts, and market trends to optimize results.
  • Manage commercial budgets, trade spending, and profitability targets.
  • Lead, coach, and develop sales teams to enhance capability and execution.
  • Collaborate with Supply Chain, Finance, Marketing, and Operations to ensure business alignment.
  • Support product launches and go-to-market initiatives to maximize commercial success.

The Successful Applicant

  • Bachelor's degree or higher in Business Administration, Marketing, or related disciplines.
  • Minimum 10 years of sales leadership experience, preferably within FMCG, retail, beauty, or consumer products industries.
  • Strong network and established relationships with key stakeholders across leading beauty retail chains
  • Strong expertise in managing both offline and online sales channels.
  • Proven track record of delivering sustainable revenue growth and leading multi-channel sales teams.
  • Excellent leadership, negotiation, stakeholder management, and communication skills with fluency in Thai and English.

What's on Offer

  • Competitive salary ranging from THB 2,700,000 to THB 3,300,000 annually.
  • Group insurance and accident insurance coverage.
  • Birthday leave and 10 days of annual vacation leave.
  • A supportive work culture that values employee well-being.



This is a fantastic opportunity for a Sales Director to make a significant impact within the FMCG industry. If you are based in or can commute to Huai Khwang and meet the requirements, we encourage you to apply.

Contact
Jean Ratanayatikul
Quote job ref
JN-072026-7062693
Phone number
+6620125022

Job summary

Sector
Sales
Specialisation
Sales Manager/Director/VP
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Bangkok
Contract Type
Permanent
Consultant name
Jean Ratanayatikul
Consultant phone
+6620125022
Job Reference
JN-072026-7062693

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.