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Brand Manager l FMCG

Thailand Permanent THB1,296,000 - THB1,584,000 per year View Job Description
This is an exciting opportunity for a Brand Manager to lead and drive brand strategies within the FMCG industry. The role involves overseeing marketing initiatives, ensuring brand alignment, and fostering growth in a competitive market.
  • Good balance between strategic and executional work
  • Strong exposure to innovation and product launches

About Our Client

The company is a well-established organisation within the FMCG sector, known for its focus on delivering high-quality products to its customers. Operating on a significant scale, it offers a professional environment with a strong emphasis on innovation and market leadership.

Job Description

  • Develop and implement comprehensive brand strategies to enhance market presence.
  • Collaborate with cross-functional teams to ensure cohesive marketing campaigns.
  • Analyse market trends and consumer insights to inform branding decisions.
  • Manage budgets effectively to optimise marketing spend and ROI.
  • Monitor brand performance and recommend strategies for improvement.
  • Oversee the creation of promotional materials and brand guidelines.
  • Build and maintain relationships with external agencies and stakeholders.
  • Ensure all marketing efforts align with the overall company objectives.

The Successful Applicant

A successful Brand Manager should have:

  • Strong background in marketing or brand management within the FMCG industry, with exposure to both strategic planning and executional marketing activities.
  • Proven experience in developing and executing brand strategies, product launches, and consumer engagement campaigns.
  • Hands-on experience managing on-ground and on-trade activation activities such as roadshows, concerts, campus activations, and experiential marketing campaigns.
  • Excellent analytical skills with the ability to interpret market data, consumer behaviour, and commercial performance to drive business decisions.
  • Strong communication and leadership skills to effectively manage cross-functional teams, agencies, and key stakeholders.
  • Proficiency in budgeting, forecasting, and financial planning for marketing initiatives and campaigns.
  • A results-driven mindset with a strong focus on brand growth, market visibility, and achieving business objectives.

What's on Offer

  • Opportunities to work within a leading organisation in the FMCG industry.
  • A collaborative work environment that values innovation and growth.
  • Potential for career advancement within a supportive structure.



If you are a motivated Brand Manager looking for a rewarding role in the FMCG sector, we encourage you to apply today

Contact
Narunya Rueangcharoenthum
Quote job ref
JN-052026-7020917
Phone number
+66 2 012 5101

Job summary

Sector
Marketing
Specialisation
Brand & Design
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Thailand
Contract Type
Permanent
Consultant name
Narunya Rueangcharoenthum
Consultant phone
+66 2 012 5101
Job Reference
JN-052026-7020917

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.