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Brand GM l Beauty

Bangkok Noi Permanent THB2,700,000 - THB3,300,000 per year View Job Description
This leadership role is responsible for driving the overall brand strategy, commercial performance, and long-term growth of a portfolio of premium consumer brands in Thailand. The successful candidate will lead cross-functional teams across marketing, sales, e-commerce, and operations to accelerate market share growth, brand equity, and profitability.
  • High Visibility Business Leadership Opportunity
  • Lead Iconic Science-Driven Skincare Brands

About Our Client

Our client is a leading international consumer goods company with a strong portfolio of well-established and premium brands, recognized for its innovation, brand-building capabilities, and consumer-first approach. With a significant presence across Asia, the organization offers a dynamic, entrepreneurial environment where leaders have the opportunity to shape strategy, drive transformation, and deliver meaningful business impact.

Job Description

  • Develop and implement brand strategies to achieve business objectives.
  • Oversee marketing campaigns and ensure alignment with company goals.
  • Manage relationships with external agencies to deliver impactful campaigns.
  • Analyse market trends and consumer insights to identify growth opportunities.
  • Monitor brand performance and adjust strategies accordingly.
  • Collaborate with cross-functional teams to ensure consistency in brand messaging.
  • Manage budgets and ensure efficient allocation of resources.
  • Present updates and results to key stakeholders and leadership.

The Successful Applicant

A successful Brand General Manager should have:

  • Proven experience in brand management within the FMCG industry.
  • Strong skills in developing and executing marketing strategies.
  • Familiarity with agency management and campaign oversight.
  • Ability to analyse market data and consumer trends effectively.
  • Excellent communication and presentation skills.
  • Proficiency in managing budgets and allocating resources efficiently.
  • Capability to work collaboratively with cross-functional teams.

What's on Offer

  • Own the full business P&L and shape the future growth strategy of a leading premium brand portfolio.
  • Join a globally respected organization with strong investment in innovation, talent development, and market expansion.



If this role aligns with your expertise, we encourage you to apply.

Contact
Narunya Rueangcharoenthum
Quote job ref
JN-052026-7026892
Phone number
+66 2 012 5101

Job summary

Sector
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Bangkok Noi
Contract Type
Permanent
Consultant name
Narunya Rueangcharoenthum
Consultant phone
+66 2 012 5101
Job Reference
JN-052026-7026892

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.