Save Job Back to Search Job Description Summary Similar JobsExperience in marketing function for F&B industryStrong people managementAbout Our ClientOur client is one of Thailand's leading FMCG firms in the Food and Beverage category, recognized for its innovation, high-quality products, and a strong commitment to sustainable practices. As a major player in the industry, they are seeking a visionary leader to spearhead their product marketing efforts in the Food and Bakery Ingredients sector.Job DescriptionDevelop and implement the product marketing strategy for Food and Bakery Ingredients, aligned with overall business objectives.Analyze market trends, customer behavior, and competitor activity to identify opportunities for growth and innovation.Collaborate with R&D and operations teams to drive product innovation, ensuring the launch of high-quality and competitive products.Oversee brand positioning, ensuring the brand resonates with target audiences and strengthens the company's reputation in the market.Lead the planning and execution of marketing campaigns, utilizing digital, traditional, and BTL channels to drive brand awareness and customer engagement.Work closely with sales, supply chain, and other key departments to ensure product availability, pricing, and promotions align with marketing efforts.Manage and mentor the marketing team, fostering a culture of innovation, collaboration, and performance excellence.Oversee the marketing budget, ensuring resources are allocated effectively to maximize ROI on marketing activities.Leverage data and insights to continuously refine the product offering and marketing strategy, ensuring alignment with customer needs.The Successful Applicant10+ years of experience in product marketing within the FMCG sector, with a focus on Food and Bakery Ingredients.Proven track record of leading successful marketing campaigns and driving product innovation.Strong business acumen with a deep understanding of consumer behavior and market dynamics in the Food & Beverage industry.Exceptional leadership and team management skills.Excellent communication and interpersonal skills, with the ability to influence and collaborate with cross-functional teams.What's on OfferOpportunity to work with a leading Thai FMCG company with a strong reputation for innovation and sustainability.Leadership role with significant impact on the business.Competitive salary package and benefitsContactJittraporn LertsiriQuote job refJN-102024-6552961Phone number+662 012 5061Job summarySectorMarketingSpecialisationMarketing/Director/VPWhat is your area of specialisation?FMCG (Fast Moving Consumer Goods)LocationBangkokContract TypePermanentConsultant nameJittraporn LertsiriConsultant phone+662 012 5061Job ReferenceJN-102024-6552961