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Shopper and Channel Marketing Manager l FMCG

Bangkok Province Permanent THB2,160,000 - THB2,640,000 per year View Job Description
The Shopper and Channel Marketing Manager will play a pivotal role in driving marketing strategies and campaigns within the FMCG industry. This role focuses on building strong shopper engagement and optimising channel performance to achieve business objectives.
  • Be part of the founding team and drive the launch of brand presence in Thailand
  • Competitive salary and benefit

About Our Client

The hiring organisation is a well-established player in the FMCG industry, known for delivering quality products to a diverse customer base. They operate at scale, offering a collaborative and professional working environment with a focus on innovation and excellence.

Job Description

  • Develop and execute shopper marketing strategies to support brand and sales objectives.
  • Collaborate with sales and marketing teams to align on channel-specific campaigns and initiatives.
  • Analyse shopper behaviour and trends to inform actionable insights and strategies.
  • Manage and optimise trade marketing budgets, ensuring maximum ROI.
  • Work closely with retail partners to enhance in-store visibility and promotions.
  • Track and measure campaign performance, providing regular updates to stakeholders.
  • Identify opportunities for growth within existing channels and explore new ones.
  • Ensure all marketing activities are compliant with brand guidelines and regulatory requirements.

The Successful Applicant

A successful Shopper and Channel Marketing Manager should have:

  • A strong background in marketing, preferably within the FMCG industry.
  • Proven experience in shopper marketing, trade marketing, or channel management.
  • Excellent analytical skills with the ability to interpret data and develop insights.
  • Strong collaboration and communication skills to work effectively across teams.
  • A results-driven mindset with a focus on delivering measurable outcomes.
  • Proficiency in marketing tools and software relevant to the role.

What's on Offer

  • A permanent role offering stability and growth opportunities.
  • The chance to work within a leading organisation in the FMCG industry.
  • An engaging and professional work culture focused on innovation and collaboration.



If you are passionate about shopper and channel marketing and are eager to make an impact, we encourage you to apply for this exciting opportunity today!

Contact
Narunya Rueangcharoenthum
Quote job ref
JN-102025-6848361
Phone number
+66 2 012 5101

Job summary

Sector
Marketing
Specialisation
Shopper Marketing
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Bangkok Province
Contract Type
Permanent
Consultant name
Narunya Rueangcharoenthum
Consultant phone
+66 2 012 5101
Job Reference
JN-102025-6848361

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.