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Marketing Manager - F&B FMCG

Bangkok Permanent THB100,000 - THB150,000 per month (THB1,200,000 - THB1,800,000 per year) View Job Description
The Marketing Manager is responsible for leading the development and execution of comprehensive marketing strategies that drive brand awareness, customer engagement, and sales growth. This role focuses on managing both online and offline marketing efforts, conducting market research, overseeing product launches, and collaborating with cross-functional teams to ensure alignment with overall business objectives.
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  • Experience in brand management within FMCG firm
  • Experience in Food and Bev is a strong plus

About Our Client

Our client is a leading Thai FMCG firm in F&B

Job Description

  • Develop and implement marketing strategies aligned with the company's business goals.
  • Create annual marketing plans and campaigns that drive customer acquisition, retention, and brand loyalty.
  • Conduct market analysis to identify trends, competitors, and consumer behavior.
  • Use insights to shape and refine marketing strategies and product positioning.
  • Lead the overall brand strategy and ensure consistent brand messaging across all channels.
  • Develop marketing materials and campaigns that resonate with target audiences.

The Successful Applicant

  • Bachelor's degree in Marketing, Business, or a related field. MBA preferred.
  • Minimum of 5 years of experience in marketing management, with a strong focus on brand development and digital marketing.
  • Proven track record of successful marketing campaign execution and product launches.
  • Excellent leadership, communication, and project management skills.
  • Strong analytical mindset and ability to interpret market data and trends.
  • Experience in working within cross-functional teams and managing external partners/agencies.

What's on Offer

  • Attractive package
  • Flexibility
Contact
Jittraporn Lertsiri
Quote job ref
JN-102024-6564313
Phone number
+662 012 5061

Job summary

Sector
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Bangkok
Contract Type
Permanent
Consultant name
Jittraporn Lertsiri
Consultant phone
+662 012 5061
Job Reference
JN-102024-6564313

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.