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Head of Product Management - Home Appliances

Bangkok Noi Permanent View Job Description
As Head of Product Management, you will lead the product strategy and marketing execution for key categories with full P&L responsibility. This is a high-impact role driving sales growth, market expansion, and brand positioning through deep coordination with sales, marketing, and operations teams.
  • Strategic leadership role in a globally recognized brand.
  • Full ownership of product strategy.

About Our Client

This company is a well-established organisation within the retail industry, recognised for its innovative approach and commitment to quality. Operating at a significant scale, the company is focused on delivering exceptional products and services to its customers.

Job Description

  • Develop and execute product and marketing strategies to achieve business objectives
  • Lead product launches, promotions, pricing strategy, and marketing plans
  • Analyze sales trends, market data, and consumer insights to drive product decisions
  • Manage P&L and optimize the marketing budget across assigned product categories
  • Oversee cross-functional collaboration with internal teams (Sales, Import, Admin, Inventory, IA)
  • Engage with clients, support co-visits with sales, and strengthen brand visibility in market
  • Report directly to the President and collaborate closely with the Sales Director
  • Lead and mentor a small team (2 subordinates + dotted-line collaboration with Sales team)

The Successful Applicant

  • Bachelor's or Master's in Marketing, Business Administration, or related fields
  • Minimum 5 years of experience in product/brand/channel marketing in home appliances, retail, or trading
  • Strong leadership and commercial mindset with proven success in managing sales-oriented KPIs
  • Comfortable with P&L responsibility, budget allocation, and cross-functional alignment
  • Decisive, energetic, and results-driven with a can-do attitude
  • Excellent communication skills in English; able to work in a fast-paced and dynamic environment
  • Experience with modern trade channels and dealers is a strong advantage

What's on Offer

  • Base salary: 90,000 THB + position allowance: 7,500 THB
  • Monthly commission: 30,000-40,000 THB (based on target)
  • 100% onsite work, flexible for sales/client visits
  • Join a performance-driven team with strong business momentum (Target: 1,000M THB/year)
Contact
Daryl Blondel
Quote job ref
JN-082025-6822026
Phone number
+6620125003

Job summary

Sector
Marketing
Specialisation
Product Manager
What is your area of specialisation?
Retail
Location
Bangkok Noi
Contract Type
Permanent
Consultant name
Daryl Blondel
Consultant phone
+6620125003
Job Reference
JN-082025-6822026

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.